FWD Insurance has snapped up a minority stake in financial advisory firm IPP Financial Advisers (IPPFA). The financial details of the transaction have not been divulged.

As part of the deal, FWD will integrate its technology solutions to offer digitized insurance services to IPPFA’s customers.

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IPPFA customers will gain access to a full suite of products from insurance companies and fund houses.

Through this strategic partnership, IPPFA will expand its presence in Singapore and the APAC region as a financial planning institution.

Founded in 1983, IPPFA provides wealth planning, advanced insurance planning, and global investment advisory services to over 50,000 clients.

This includes retirement, legacy, business continuation, and employee benefit planning; life, health, and key owner/executive insurance; global property funds, alternative investments, long-term care, and more.

It has nearly $1.03bn in assets under advice.

IPPFA CEO Tay Eng: “As a major pan-Asian Insurer, FWD’s capital resources, expertise, and market knowledge will further enhance our company’s growth and expansion in Singapore and the region. It will also strengthen our professional staffing and technology capabilities.”

FWD Singapore general manager of life business Adrian Vincent said: “We are delighted to be partnering with IPP Financial Advisers. We share a mutual commitment to continued growth in the region and look forward to supporting them as they continue to lead the way in the financial planning arena.”

Founded in 2013, FWD Insurance is the part of the investment group Pacific Century Group (PCG).

It offers life, medical, and general insurance, employee benefits, Shariah and Family Takaful products across Hong Kong, Macau, Thailand, Indonesia, the Philippines, Singapore, Vietnam, Japan, and Malaysia.