HSBC’s private bank client assets for the six
months to 30 June 2010 were $354bn, down $13bn compared with 31
December 2009.

Net new money flows stood at $7bn, including
inflows in Switzerland where the private bank had suffered
negative publicity linked to the theft of private client accounts
data in March.

The world’s fifth largest private bank
announced it had launched a family office partnership with its
global banking and markets division that will target ultra high net
worth clients and family offices seeking quasi-institutional client
services.

Private banking pre-tax profits were 13% lower
at $0.6bn, largely due to the impact of low interest rates.

In the first half of 2010, it extended its
multi-manager fund product, World Selection, to 21 countries and
increased funds under management by 59% to $4.1bn.

HSBC said its private bank had begun a three-year programme to
add up to 500 customer-facing staff covering key markets in Asia,
Latin America and the Middle East.

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