Barclays has appointed Jean-Christophe Gerard as CEO of Barclays Private Bank with immediate effect.

Gerard joined Barclays in 2017, heading up investments for Barclays Private Bank. He holds close to 30 years of experience in the sector.

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His previous roles include head of private bank Europe, Monaco, and Switzerland, as well as CEO of Barclays Monaco.

Ashok Vaswani, CEO, consumer banking & payments, said: “With a long and successful career in private banking and financial markets Jean-Christophe is brilliantly placed to lead the Private Bank as we focus on supporting our clients and our next of phase of growth.”

Jean-Christophe Gerard, CEO Barclays Private Bank, added: “I am very much looking forward to leading Barclays Private Bank as we accelerate our growth as the quality private bank and partner of choice to Global UHNWIs and Family Offices looking for a full range of specialised services across international booking platforms.

“With a strong track-record of investment performance alongside providing a connection to Barclays’ leading Investment Bank and Corporate Bank, Barclays Private Bank is perfectly placed to serve our clients with tailored banking, credit and investment solutions as they tackle the challenges of Covid-19 and beyond.”

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Barclays moves

Barclays Private Bank recently appointed Effie Datson as global head of family office and Melanie Aimer as global head of client experience to boost its senior team.

Datson, in a newly created role, will be responsible for maintaining and growing the global family office client segment. This will be in partnership with the business and product heads to define and enhance its global family office proposition.

Aimer will support Barclays Private Bank and its strategic growth ambitions by taking on an end-to-end responsibility for client experience. This incorporates product propositions, marketing and distribution, and digital face to market and client facing processes.

In addition, it has been awarded a Financial Advisory and Intermediary Services (FAIS) licence by the Financial Sector Conduct Authority (FSCA) in South Africa.

Therefore, Barclays bankers can reach out and offer Barclays Private bank products and services in South Africa.