SaaS provider for the wealth management sector additiv has appointed Kevin Hardy to head its Asia operations.

Hardy, a former managing director at BlackRock and Northern Trust, will now be based out of Singapore.

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Most recently, he was managing director, head of Singapore, and head of ETF and index investments in APAC for BlackRock. Hardy succeeds Dario Bernasconi, who returns to his role as group head of operations and partners.

The appointment comes at a time of growth for additiv. Since the launch of its cloud-based DFS System of Intelligence, there has been rapid growth and its team is expanding across the globe.

Furthermore, the hiring displays the importance of Asia to additiv. The region is additiv’s second-largest market after Europe and it is continuing to invest. The firm also sees the potential to use its DFS System to help clients launch new business models and utilise new distribution models.

Hardy said: “I’m delighted to be joining the additiv team at this key time where wealth and asset managers in the region have to be reviewing how they connect with their clients in a scalable, efficient and differentiated way.  Only through embracing the use of cloud-based technologies and data will they be able to thrive in, and through, this current period of unease.  The industry is fast evolving and I believe additiv have peeked into the future and developed a platform of unique propositions that can drive this digital shift.”

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Michael Stemmle, additiv CEO, added: “This is a critical new hire for additiv. additiv is growing rapidly across the world, but especially in Asia, where our product proposition matches the key market trends in terms of delivering richer customer engagement to broader demographics of customers and facilitating networked models for aggregating supply and demand. Kevin is a highly experienced leader who can steer our business to take advantage of these market drivers and capitalise on our strong customer reference base to realise the strong potential for additiv in the region. We are delighted to have him onboard.”