Bank Millennium – whose strategic shareholder
is Portugal’s Millennium bcp – has launched a private banking
service in Poland that is available to consumers with assets in
excess of PLN 1m ($300,217).
According to Bank Millennium in Poland, it has
almost 2000 such customers, with their funds accounting for almost
20% of the total value of assets of all its individual
customers.
Go deeper with GlobalData
Customers with assets from PLN 100,000 to 1m
will continue to be served by the bank’s Prestige offering.
A key feature of Bank Millennium’s private
banking offering will include relationship managers to offer a
personalised approach.
Private banking clients will be offered the
Millennium World Debit MasterCard and the Millennium MasterCard
World Signia credit card, which offers a credit limit of up to PLN
2m.
Cardholders also receive access to the World
MasterCard Reward programme, the World Signia partnership
programme, as well as assistance and concierge services.
How well do you really know your competitors?
Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.
Thank you!
Your download email will arrive shortly
Not ready to buy yet? Download a free sample
We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form
By GlobalDataInvestment services
Millennium private banking customers will be
offered new investment services, such as closed-end investment
funds as well as additional products, structured on a bespoke basis
for each customer.
They will also be able to use the bank’s tax
advisory services offered in cooperation with Deloitte Doradztwo
Podatkowe. For private banking clients who are art lovers, they can
be assisted by DESA Unicum advisors in finding a specific work of
art, or help with purchasing it at an auction.
Artur Klimczak, a member of Bank Millennium’s
management board, said the bank decided to establish the new
offering following feedback from regular customer satisfaction
surveys.
Commenting on the importance of personalised
approach to private banking, Klimczak said: “Customers with assets
in excess of PLN 500,000 say that what matters most to them are the
skills of the relationship manager as well as the product range.
This result is both an achievement and a challenge for us.”
Bank Millennium’s launch of private banking in
Poland comes at a time when Millennium bcp has been active in
expanding wealth management services in Eastern Europe.
In February 2011, Millennium Bank in Romania,
which is part of Millennium bcp launched Prestige, its business
line for affluent clients.
