MEXC, a global cryptocurrency exchange, has revealed a strategic partnership with pump.fun, a crypto token launchpad, to enhance decentralised trading through MEXC’s hybrid platform, DEX+.

The collaboration marks a significant step in integrating decentralised finance (DeFi) and centralised finance (CeFi), starting with the integration of pump.fun’s new decentralised exchange (DEX), PumpSwap.

MEXC just introduced DEX+, a comprehensive solution that integrates on-chain and off-chain trading. Users can trade directly on decentralised exchanges (DEXs) via the MEXC app and website, reducing the difficulties that are commonly connected with DeFi trading.

Moreover, DEX+ will first support the Solana ecosystem, providing access to over 10,000 tokens listed on Raydium and pump.fun. Future improvements will include other blockchain networks, improving liquidity and accessibility.

With this agreement, MEXC DEX+ users will be able to trade newly issued tokens on pump.fun before they are listed on centralised exchanges. This gives traders a first-mover advantage, allowing them to seize market chances from the start.

Furthermore, the alliance reduces the barrier to entry into the Web3 trading arena by leveraging pump.fun’s expertise in token launches.

Tracy Jin, COO of MEXC stated: “MEXC is committed to offering a broad spectrum of accessible assets through our listing strategy while ensuring fast listing speeds and top-tier security for our users. With DEX+, we aim to address key challenges by providing a familiar, CEX-like trading experience while retaining the benefits of accessing on-chain assets. We are thrilled to partner with pump.fun to empower users to discover and support memecoins in this rapidly evolving investment space. This collaboration underscores our dedication to fostering innovation and providing new opportunities for our users in the ever-evolving crypto landscape.”

Alon Cohen, Co-Founder of pump.fun added: “pump.fun democratised token creation, standardised token contracts, and brought crypto to the people. pump.fun’s partnership with MEXC will give DEX+ users a powerful tool to access the coins they want to trade — long before they’re available on a centralised exchange. pump.fun is building crypto’s largest social network, and bridging communities across crypto through partnerships like this with MEXC is how that foundation is built.”

Moving ahead, MEXC’s DEX+ seeks to accelerate the adoption of DeFi and DEX ecosystems by providing seamless connectivity with centralised trading mechanisms. As decentralised trading gains pace, MEXC intends to broaden its ecosystem alliances, assuring a more secure and user-friendly experience for traders globally.

To commemorate the introduction of DEX+ and its cooperation with pump.fun, MEXC is introducing an incentive campaign in which new users who execute trades of 100 USDT or more on the platform will receive a 20 USDT prize.